FancyDressShack.co.uk Experience Increased Sales In The Lead Up To The Launch Of Dead Island Riptide

Online, January 25, 2013 (Newswire.com) - Dead Island Riptide is the sequel to the hit game Dead Island. The original game is set on a tropical holiday island which has been overrun by a zombie plague, turning most of the island's inhabitants into flesh eating monsters. Players needed to escape the island by completing a range of tasks, helping others they found along the way and making sure they helped as many people as possible survive through the horror.

The second game, Dead Island Riptide, is set on yet another new island, and takes place right after the end of the events in the first game. Players can carry across their player progress, meaning all of their experience is saved for the new game. In the latest game players need to escape the zombie outbreak once again, leaving it behind and finding a safe place where they can rebuild their lives with others. New game features include setting up defences and playing through Tower Defence style set pieces in order to accomplish missions.

FancyDressShack.co.uk has been experiencing increased sales as a result of the upcoming game, a Customer Service Representative for the company commented, "We've had a lot more people phoning up and ordering online for zombie costumes. When we asked them why they were buying these costumes they told us they were getting into the theme of zombies as they were so excited about Dead Island Riptide."

The game is highly anticipated by the gaming media and gamers around the world. The new features and the ability to bring across save files from the previous game have made many gamers think it worth buying, and getting into the zombie theme for.

FancyDressShack.co.uk is an online retailer of fancy dress outfits. They have a wide range of costumes available online for customers to purchase, and are always increasing their stock to offer more in terms of zombie costumes and others such as Easter and Valentine's Day costumes.