Tungsten rings offer a great alternative to traditional gold wedding bands at a fraction of the cost.
Tungsten rings from high-quality manufacturers like Tungsten Direct are quickly gaining popularity as the price of gold skyrockets and affects the cost of traditional gold wedding bands.
With gold crossing the $1,800/oz. mark this week, many shoppers are looking for affordable alternatives.
"We've seen an 70% more visitors to our tungsten rings Web site over the last 30 days than we had for the same period in 2010. That's a huge jump," said Jeremiah Allen, marketing coordinator for the tungsten ring manufacturer.
Tungsten wedding bands like the ones seen on Tungsten Direct's Web site range from $79 - $179, compared to traditional gold wedding bands that can easily approach $1,000 at major retailers like Zales.
The other nice thing about tungsten rings is that they are practically indestructible. While it isn't recommended that consumers intentionally try to damage their rings, it's well known that the jewelry can stand up to a lot of abuse.
In fact, Tungsten Direct goes so far as to offer a lifetime warranty on their tungsten rings that covers everything from the tiniest scratch to a poor fit as finger sizes change over time.
What's more, the manufacturer is currently offering a 25% off coupon (code: 25off) on its Web site (http://www.infinitytungsten.com). Combine the coupon with free shipping and a complimentary gift box, you can get everything you need for $59.25 -- now that's a wedding band that's priced for today's economy.
Tungsten rings are twice as hard as steel, four times harder than titanium and virtually unscratchable. For decades tungsten has been used in mining, aerospace, and other industries that have required a metal that is extremely hard and long lasting. Watch makers were the first to begin using tungsten carbide in jewelry, making watch bands that would never scratch. Since then tungsten carbide has emerged as a serious competitor in the ring industry due to its resilience, strength, and beauty.