The Usic Receives Investment from Ben Franklin Technology Partners of PA

Online, August 19, 2012 (Newswire.com) - York-based technology company The Usic secured investment from technology investment firm Ben Franklin Partners. Within that period, the company plans to use the investment to help offset technical development costs as they build new features, respond to customer feedback, and scale to a major metropolitan area.

The Usic is a creative cooperative marketplace that helps artists and creatives get paid for doing what they love. Launched in May of 2012, the business has already uncovered hundreds of artists and creative services providers who have posted listings of their creative services, talents, and skills on the site. The site spends its marketing dollars to help these artists and creatives find more customers - and then processes the transactions directly on the site. After the service sells, the Usic helps the purchaser and the seller cross-promote each other to their social networks so both parties receive the benefits of built-in advertising channels.

The Usic has been described as an Angieslist-meets-eBay-meets-Groupon for artists and creatives, and has received positive feedback from its users and customers in the first few months of operation. While differing from other sites that it's compared to in many ways, the site has been said to provide the benefits of other social commerce sites in the same space while offering none of the drawbacks. Users like using the site because the company only takes a fee if something successfully sells on the site, and there is no risk in joining. The company is angel funded an customer-promoted, and is interested in speaking with anyone who is interested in getting affordable creative services, getting paid for doing what they love, or investing in the next successful social commerce platform.