The Route 66 Auction Launches Automotive-Only Search Engine

(I-Newswire) March 22, 2006 - The search engine, accessible at www.searchroute66.com and through the The Route 66 Auction website will give consumers searching for vehicles, parts, accessories and services the ability to search the web without wading through irrelevant links and results. Only automotive related search results and sponsored links will be displayed.
"Now, when someone is searching for a 1966 Mustang, all of the links and results displayed will actually be related to that car," said Shane Corliss, Owner of The Route 66 Auction. "No longer will vehicle enthusiasts have to sift through generic sponsors and links to unrelated products to find what they are looking for."
The searchroute66 engine functions like any other web search tool, in that users simply type in the applicable keywords or phrase and click the "search" button. The difference is in the results returned, due to targeted indexing of websites. Search engines use "bots" and crawlers to index the contents of websites; the searchroute66 engine only indexes sites with automotive-related content and will only include sponsors and advertisers who offer automotive products and services.
"The creation of this search engine was a natural outgrowth of our targeted marketing philosophy," explained Corliss. "We understand that auto enthusiasts are often seeking very specific products and services, and searchroute66 is another tool to ease and expedite that process. The Route 66 Auction's motto of 'no dolls, no knick knacks, just everything automotive,' says it all."
The searchroute66 engine will be available at www.theroute66auction.com and at www.searchroute66.com beginning in March 2006.
About The Route 66 Auction: Launched in January 2006, with offices located just seconds from the "Main Street of America," The Route 66 Auction is an online auction site featuring collectible vehicles and automotive related products. The site was created with the sole focus of catering to motor vehicle enthusiasts with "no dolls, no knick knacks, just everything automotive." The site offers full-featured online auctions, a wide range of auction marketing programs, wanted ads, complete store setup and more. For more information, visit http://www.theroute66auction.com or call 314-259-1175.


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The Route 66 Auction