Subaru of New England Defies the Economic Uncertainty of 2010

(I-Newswire) March 17, 2010 - (Norwood, MA) Subaru of New England announced a 28.54-percent sales increase for February 2010 over February 2009 as Subaru’s value resonates with more car drivers than ever before.

The reason for Subaru’s appeal is that Subaru vehicles are not only capable and fun to drive, but they also provide a low total cost of ownership - and in times such as these, customers are looking to purchase durable vehicles with high retained values.

Who are these Subaru Consumers?
These consumers are highly educated and are looking for capable vehicles to haul skis as well as to transport their family members from one activity to another. The Subaru families of vehicles all have Symmetrical All-Wheel Drive, good fuel consumption, and top government safety ratings. The brand also offers a price/performance value unrivaled by the competition, with several models winning Automotive Lease Guide’s (ALG) 2010 top “Residual Value Award.”

The ALG annual “Residual Value Award” honors those vehicles in each automotive segment predicted to retain the highest percentage of their original price after a conventional three-year period. The annual best performing models are featured on ALG.com and other automotive publications and websites dedicated to bring the industry’s best-performing models into the public eye.

James Bell, executive market analyst at Kelley Blue Book, called Subaru one of the most "well-placed companies" in the industry. "Since mid-2008 – as U.S. auto sales started to dive – Subaru updated its lineup. It received high marks for safety and praise from Consumer Reports as well as Motor Trend magazine. “

About Subaru of New England
Subaru of New England markets and is the exclusive distributor for Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through dealers located in Massachusetts, Maine, New Hampshire, Vermont, Connecticut, and Rhode Island. They are headquartered in Norwood Massachusetts. For additional information about Subaru of New England contact Ernie Boch Jr. at erniejr@subarumail.com or visit www.newenglandsubaru.com.

About Gary E. Haffer:
Subaru of New England markets and is the exclusive distributor for Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through dealers located in Massachusetts, Maine, New Hampshire, Vermont, Connecticut, and Rhode Island. They are headquartered in Norwood Massachusetts. For additional information about Subaru of New England contact Ernie Boch Jr. at erniejr@subarumail.com or visit www.newenglandsubaru.com.

Company Contact Information
Gary E. Haffer
Gary E. Haffer
Norwood
02062