Scene7 Infinite Imaging Platform v3.2 Available Now

(I-Newswire) May 28, 2005 - Scene7®, the market leader in automated rich media solutions for the web, email and print, today announced the availability of the latest release of its Infinite Imaging™ Platform. Version 3.2 extends Scene7's leadership in the rich media market, delivering a robust, integrated technology platform with unrivaled breath, depth, scalability and ease of use. The new platform update provides many unique features that will enhance and streamline rich media production and publishing, including new asset folder management capabilities, eCatalog search, eVideo management, dynamic rollovers with images/text – and significantly improved viewer performance up to 2x.

Scene7 provides a set of integrated solutions to enable companies to grow revenues, enhance the customer experience and cut production costs. With Scene7, businesses can improve the entire selling and marketing cycle – from attracting customers, to guiding them to the right products and services, to successfully converting them into loyal buyers. Scene7 solutions include Targeted Email and Print, eCatalogs and eBrochures, Product Configurators, Dynamic Imaging (zoom, eVideos, sizing, texture swatching, templating and spin) and Dynamic Asset Management. In addition, Scene7 is the only vendor to offer complete deployment flexibility – available both as licensed software and `on-demand` (hosted), with a full set of supporting professional services. Depending on a company's business needs, Scene7's range of deployment options provides the lowest cost of ownership in the industry.

"With the latest release of our rich media platform, Scene7 continues aggressive R&D investment to provide our customers with unmatched value in features, performance, and flexibility. By constantly improving the way customers merchandise products to drive sales, we have the distinction of serving seven out of the top eight online retailers – ranked by conversion rate – with our platform," states Doug Mack, CEO of Scene7. "Amazon.com recently launched their new online catalogs, At Home and Tool Crib, using our new platform. They are directly benefiting from Scene7`s automated approach to rich media delivery, all product data for the dynamic rollover panes are automatically pulled from Amazon Web Services, providing a dynamically updated catalog shopping experience for their customers."

Release Highlights
• New folder management system: View and access all rich media assets from a single persistent pane in the left-hand frame. Offers two areas to help organize a company's rich media, by asset type with unlimited subfolders or by projects for mixed assets or multiple projects. Advanced search function to locate any file across all assets & projects.
• eCatalog search: Support for keyword search in the eCatalog solution (Flash & DHTML), including ability to automatically extract text strings upon upload of PDF's, isolate and highlight all keywords and their positioning on every page, configure flexible search behavior and results page, e.g., enabling/disabling specific strings, prefixes, suffixes, and configure highlighted search results & eCatalog pages.
• eVideo management: Upload, organize, preview and publish Flash-based eVideos, including ability to configure and apply custom branded viewers using Flash 'skins'.
• Image and text rollover: Ability to configure rollover panes that can include formatted text and imagery, ideal for highlighting product information, available for Zoom, Zoom/Swatch and eCatalog Flash viewers.
• Improved performance for Zoom, Zoom/Swatch and eCatalog viewers: Significant performance gains for all Flash and DHTML viewers with substantially improved loading and paging performance by up to 2X.
• Swatch zoom with alternative views: Ability to combine color swatching with alternative views and zoom.
• Improved image server performance: Increased cache system performance for large-scale image server configurations, improved caching performance with CDN services, font caching to improve text rendering performance for high demand custom applications.
• SSL (Secure Sockets Layer) support: Enabling transmission of private assets by using a public key to encrypt data.

About Scene7
Scene7 – the market leader in automated rich media solutions for the web, email and print – enables companies to grow revenues, enhance customer experience and cut production costs. Scene7`s solutions are built on an integrated technology platform – for unrivaled breath, depth, scalability and ease of use. Solutions include Targeted email & print, Dynamic Imaging, eCatalogs, Product Configurators and Dynamic Asset Management. Available both as software and On-Demand, leading companies have selected Scene7, including Amazon, Macy`s, Office Depot, Levi Strauss & Co., FedEx Kinko`s and QVC - and partners IBM, Microsoft, Akamai and Macromedia. Visit www.scene7.com.

©2001 - 2005 Scene7, Inc. Scene7 is a registered trademark of Scene7, Inc. All other company, product or service names mentioned herein are trademarks or registered trademarks of their respective owners.

Priscilla Lawrence
Director, Marketing & Corporate Communications
Scene7, Inc.
Office: 858-755-6430
Cell: 619-972-6430
PLawrence@scene7.com

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