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Greenville, SC (I-Newswire) January 11, 2012 - SANITIZED AG, the worldwide leader in antimicrobial hygiene protection, is releasing an improved version of Sanitized® TH 22-27 to the North American market. This antimicrobial treatment was developed as a hygienic textile finish used especially on synthetic and wool fabrics with direct skin contact and that may require high-wash durability. These include clothing textiles such as underwear, outerwear, work wear, sportswear, outdoor wear, and shoes.
How Sanitized® TH 22-27 Promotes Freshness:
Developed and produced in Switzerland, Sanitized® TH 22-27 has a reliable and durable antimicrobial effect against bacteria. That is, it destabilizes the bacterial cell wall and deactivates bacteria that cause unpleasant odors. As a result, end customers who purchase products treated with Sanitized® TH 22-27 enjoy the benefit of freshness. For clothing worn during daily exercise, at home, at work, while shopping, or playing sports, thanks to a built-in deodorant effect, these customers can count on feeling fresh all day long.
By using an adapted version of Sanitized® TH 22-27, this benefit of freshness can also be extended to home textiles. Whether from the bedding, carpeting, curtains, or upholstery in the home, the freshness brings a sense of security and serenity to these end customers that provides comfort to their homes. These home textiles include carpets, textile wall coverings, upholstery fabric, indoor furniture, sleeping bags, sun blinds, umbrellas, shoe linings, and automotive textiles. Also included are bedding textiles such as covers for pillows and duvets, mattress protectors, and bed linens.
How Sanitized® TH 22-27 Promotes Sustainability:
- Gentle Use of Resources – SANITIZED AG strives to develop technologies and procedures that either work without water or with minimum water usage. This is true for the manufacturers who may apply this antimicrobial treatment in combination with other processes. For example, the exhaust process (in the dye bath) – so no additional bath is required. In addition, it can be applied when dying with dispersion dyes to PES (polyester) as well as with acidic and metal-complex dyes on PA (polyamide). (Note: it may also be applied during the PAD thermosol processes.)
- Consumers’ Sustainable Use of Resources – Consumers should know that antimicrobial-treated products provide two advantages – they require less laundering and at lower water temperatures. Being highly wash resistant, these products promote a reduced use of water and electricity. With its built-in deodorant effect, customers may wear the clothing items several times before washing them. As a result, these clothing items last longer – a benefit to the consumer and to the environment.
- Impact on the Environment – At the beginning of product development, SANITIZED AG determines and evaluates any air pollution emission values and waste water contamination for its final formulation. These values serve as the basis for the recommendations given to the textile finishers and mills. In addition for manufacturers, low application concentrations are needed which translates into reduced packaging and waste volumes as well as lower transportation and storage costs.
- Safety for man and the environment – Sanitized® TH 22-27 carries bluesign® approval, the Oeko-Tex Standard 100 (class I-IV), and is Allergy UK registered. These indicate it has undergone stringent quality tests and has met the highest requirements.
For more information, visit the company’s website at www.sanitized.com. Please also visit us at the Outdoor Retailer Winter Market 2012 in Salt Lake City, UT, on January 19-22, 2012, in Booth 155-519. During this event, anyone interested in meeting with Darrell Burnette, business development manager for North America, may contact him directly at 864-373-4012.
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About SANITIZED AG
SANITIZED AG is the leading worldwide producer of antimicrobial hygiene products and material protection for textiles and plastics. For over 50 years this pioneering Swiss company has used the latest technology to develop individual antimicrobial hygiene solutions. SANITIZED is committed to responsible ecological practices with products that use only scientifically researched and registered antimicrobial active ingredients, which have undergone strict, internationally approved risk assessments for man and the environment. The company also offers support for marketing and technical queries, comprehensive testing services, and a universally recognized brand and licensing concept. SANITIZED customers and license partners receive all products and services through the worldwide marketing network of a partner company Clariant International, a specialist in textile finishing and plastics additives.
About Communication Works, LLC:
Betty Parker Ellis has spent over 30 years honing her communication skills and professional presence in the corporate and academic worlds. With a bachelor’s degree in French and Education from Furman University, she holds a master’s degree in Media Management from Kent State University in Ohio. Having spent the first part of her career with Michelin Tire Corporation, she is president and owner of Communication Works, LLC, a 13.5-year-old, Greenville, SC-based public relations and training company.
Over these years, Ellis has established a network of strategic partnerships with other service providers and specialty companies that allows her to create customized teams that produce turnkey results based on each project’s needs. With Ellis as project manager, she can assemble a team from a wide variety of expertise such as in instructional design, graphic design, printing, web design, social media, photography, videography, language translations, awards production, program development/administration, writing, mystery shopping, and more. From beginning to end while supported by the right combination of team members, she manages the details and leaves clients with the results.
Specialties
As a PR pro, Ellis has provided strategic planning, media relations, customer relations, community relations, and employee relations services to clients in industries such as automotive, healthcare, information technology, executive coaching, and textile finishes.
As a training pro, she offers customized training in business writing, business grammar and business etiquette. Clients include the Cliffs Communities, Palmetto Bank, City of Greenville, Charter, Lockheed Martin, and Fluor.
Company Contact Information
Communication Works, LLC
Betty Parker Ellis
PO BOX 27142
29616-2142
Phone : 8649084744
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