R.A.T.S. Blends Edgy with Couture to Reinvent Motorcycle Chic

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Whether you ride a motorcycle or simply love the feel of fitted leather and couture tailoring, the debut of R.A.T.S. Atelier’s premier collection is a triumph for men’s fashion.

Los Angeles, CA, USA (I-Newswire) November 18, 2010 - Whether you ride a motorcycle or simply love the feel of fitted leather and couture tailoring, the debut of R.A.T.S. Atelier’s premier collection is a triumph for men’s fashion. After the success of Lords, the celebrity favored high-end leather shop on Melrose Avenue where he served as Creative Director and Managing Partner, Ron Anthony has launched a solo fashion venture called R.A.T.S. Atelier.

R.A.T.S. offers something for every man who seeks seasonless style…with an edge. From Python Motorcycle Boots and Deerskin Quilted Riding Jackets to Black Denim Suits and Leather Trimmed Jeans, Ron makes looking cool as easy as slipping into one of his hand-made, impeccably-tailored garments. The line is made here in the United States from top-of-the-line denim, leather and cotton. R.A.T.S. is rock-n-roll chic for those who embrace rock-n-roll as a true lifestyle, not simply a trend.

The designer’s impressive roster of celebrity clients includes Jon Bon Jovi, Keith Urban, Dave Navarro, Nicolas Cage, Steven Tyler, Kid Rock, Toby Keith, Brad Paisley, Billy Bob Thornton, Leonardo DiCaprio, Brad Pitt, Jamie Foxx and dozens of others. From television shows and red carpets to concert stages and award shows, Ron’s sartorial masterpieces have found a home in a community that thrives on innovation and style.

For more information, visit www.ratsatelier.com.
For press samples, lookbooks or showroom appointments, contact Dina Rezvanipour: dina@distinctiveassets.com





About Distinctive Assets:
Established in 1999, Distinctive Assets provides celebrity placement, product introduction, event production and branding opportunities for a broad range of companies ranging from Fortune 500 corporations to small start-ups.

Company Contact Information
Distinctive Assets
Dina Rezvanipour
913 South Mansfield Ave. Los Angeles, CA
90019
Phone : 323.549.0444




Art & Entertainment > Celebrities

music   rock   fashion   Hollywood   motorcycle   mens   clothing   los angeles   Celebrities   R.A.T.S.  

November 18, 2010

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