PSKW Named 2013 Trailblazer Supplier of the Year by PM360

Online, October 2, 2013 (Newswire.com) - PM360, a monthly magazine for marketing decision makers in the pharmaceutical, biotech, and medical device industries, has named PSKW, a leading provider of biopharma loyalty relationship marketing services, as its 2013 Trailblazer Supplier of the Year.

According to PM360, PSKW was selected for this honor because it is centered on the concept that people are paramount: "every aspect of the company's internal operations and external offerings is motivated by a constant drive to empower people to better themselves." The magazine also noted that PSKW has built its reputation by focusing on the three crucial pillars: innovation, talent development, and social responsibility.

Entries were judged and winners selected by the PM360 Editorial Advisory Board, a cross section of experts from across the industry, based on content, format, success in reaching targeted audience, and overall quality; winners distinguished themselves in their ability to stand out in the complex healthcare environment.

"On behalf of the entire PSKW team, I would like to thank the Editorial Advisory Board for its diligent effort in evaluating the many excellent companies competing to be named Supplier of the Year," said Robert Previdi, PSKW CEO. "We are deeply honored to be selected, and we pledge to continue to work closely with our clients to bolster patients' health by helping them get on therapy and stay on therapy."

"The PM360 Trailblazer Awards recognize the industry's best companies, initiatives, and individuals," said Anna Stashower, PM360 CEO and Publisher. "Winners take chances, explore never-before-tried tactics, and find new ways to relate to the industry. They display outstanding thinking, dedicated leadership, and a passion for improving patients' lives-they epitomize trailblazing."

The winners are featured in the October issue of PM360.