OroCRM, the #1 E-Commerce CRM

Los Angeles, CA, December 8, 2015 (Newswire.com) - Oro Inc., a leader in Commerce and Customer Management technology, offers the deepest integration between OroCRM, the most flexible open-source customer relationship management software, and e-Commerce applications like Magento, Prestashop and WebSphere, and provides online retailers with access to customer data like they never had before. With the enhanced capabilities listed below, OroCRM allows marketing and sales force teams to gain a deep understanding of their customers’ needs and wants, optimize marketing initiatives, increase conversion, and ultimately grow sales.

• e-Commerce Dashboard for Online Retailers – Provides a detailed view of  marketing initiatives, sales KPIs, and overall business performance
• Accounts and Account Management – Manage all customer accounts right from OroCRM
• 360-Degree View of Customers – Capture data from all customer interactions across multiple websites and create a holistic 360-degree view of the customer
• Customer Segmentation – Robust and intelligent segmentation tools can drive sales growth by effectively identifying customer segments you wish to target
• Powerful Reports Engine – Sophisticated engine that allows users to create reports and gain unparalleled insight to their business performance
• RFM (Recency, Frequency, and Monetary) Analysis – Allows retailers to quantitatively identify which of their customers are most valued
• Magento Abandoned Cart Integration – Allows users to identify customers who have abandoned their carts and effectively market to them to recover 10-30% of abandoned purchases
• Web Tracking – Allows the tracking of customer behavior to identify which products or categories customers are browsing, which pages they visit, and which items they add to their carts
• Zendesk Integration – Collect all customer service tickets into customer account records and provide superior customer service
• Email Marketing – Send emails via OroCRM's email engine or leverage OroCRM’s deep integration with MailChimp and dotmailer to nurture your customers with highly personalized and enticing content

“Our goal with OroCRM is to continuously innovate and ensure our products lead the CRM market for multi-channel merchants. Online retailers using OroCRM in conjunction with their e-Commerce operations get a much deeper understanding of their customer base, which helps them improve online conversion and customer retention in a very efficient manner”, said Yoav Kutner, Co-Founder and Chief Executive Officer of Oro. “We want to consistently redefine what businesses should expect from their CRM software.”

"Our goal with OroCRM is to continuously innovate and ensure our products lead the CRM market for multi-channel merchants."

Yoav Kutner, Co-Founder and Chief Executive Officer

To learn more about OroCRM’s capabilities or schedule a demo, please visit http://www.orocrm.com/e-commerce-crm.

About OroCRM

OroCRM is the most flexible, open-source CRM application that can be customized to fit your business needs. OroCRM allows companies to simplify the management on their customer data and leverage this data to personalize communications, optimize marketing campaigns, generate sales, and build customer loyalty. OroCRM offers groundbreaking productivity, account management, sales, and marketing tools that fit the needs of any business, including business to business sales, online retail, and multi-channel operations. Supported by a vibrant community where innovation is constant, OroCRM allows you to easily manage your customers’ data, provide superior customer experience, increase conversion, and grow sales.

About Oro Inc.

Oro Inc. is the company behind the Oro Suite of products including OroCRM, OroCommerce and Oro Platform. It was founded in 2012 by industry leaders in open-source business application development. Prior to founding Oro Inc., their founding and senior leadership team all helped lead Magento's success and have an extensive history in e-commerce technology.

Oro's founding team consists of Yoav Kutner, Co-Founder and former CTO of Magento, Jary Carter, former VP of Sales and Channel of Magento, and Dima Soroka, former Lead Architect for Magento. Roy Rubin, Co-Founder and former CEO of Magento, has also joined the Oro team as an advisor. They are the team that knows commerce and CRM best and are committed and determined to deliver innovative solutions that enhance customer experience.

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CONTACT INFORMATION

Motti Danino 
Oro Inc.
+1 (650) 209-0581
motti@orocrm.com

Iris Agrafiotis
Oro Inc.
+1 (650) 209-0581
iris@orocrm.com