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Wisconsin Lottery Loses $200,000 on Super Bowl Plan
WISCONSIN – As reported by the Milwaukee Journal Sentinel: "The state lottery bought Super Bowl tickets in 2003 but abandoned a plan to give them away after the NFL raised last-minute concerns, causing the lottery to forfeit more than $200,000.
(I-Newswire) - "The promotional fumble was revealed Wednesday in the state's annual audit of the lottery.
"After the promotion was under way in other states, the National Football League said advertisements could not mention the league or Super Bowl by name, said Chuck Strutt, the executive director of the non-profit group that runs the Powerball lottery across the country.
"The 17 other lotteries participating in the Super Bowl game ultimately proceeded with their drawings without incident, said Strutt, who heads the Multi-State Lottery Association.
"The group set up the deal through Wolever Management, which acquired the tickets from Lynn Swann, the former Pittsburgh Steelers wide receiver now toying with a run for Pennsylvania governor.
"Wisconsin Lottery officials never reviewed the non-profit group's contract with Wolever or required Wolever to buy a performance bond to protect Wisconsin from such losses, as it does for other contracts it enters.
"Lottery spokesman Andrew Bohage said the agency would apply those standards to all future contracts, including those entered through the lottery association.
"…The lottery is contemplating suing to recover its losses, Bohage said…"
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