Platinum Publicity Red Cross "Prepare LA" Event

Los Angeles, Ca. (I-Newswire) June 1, 2011 - Celebrities Help raise Awareness for the Red Cross in the wake of Tornado Tragedies, while anticipating the MTV Movie Awards

Friday June 3, 2011 (Beverly Hills, CA) -- Celebrities are lending a hand to raise awareness and money for the Red Cross this coming Friday June 3rd & Saturday June 4th in Beverly Hills, after the tragic tornadoes in the US.

At Melanie Segal’s “Prepare LA” Red Cross Trend Lounge in celebration of the MTV Movie Awards, celebrities will learn from the Red Cross (www.preparela.org) how they can prepare themselves for any disaster that may hit their own neighborhoods. Celebrities will, in-turn, spread the word to their fans. Some celebrity guests will participate in the filming of a Red Cross Prepare LA PSA (Public Service Announcement) and sign various items to be auctioned off, with all proceeds going to the Red Cross. As a thank you for their support, celebrities will walk away with gift bags worth thousands of dollars.

Melanie Segal's Platinum Publicity will also be donating several gift bags to be auctions off for the Red Cross.

The event is taking place on a rooftop of a luxurious hotel on the world famous Rodeo Drive, in Beverly Hills., with 360 degree views of the Los Angeles and the Hollywood Hills. Event takes place from 12pm - 5pm on both days.

PREPARELA+ is the awareness campaign for the American Red Cross Los Angeles Region to remind Los Angeles residents to get prepared. The campaign takes aim at multiple methods of preparedness by simply asking – Are You Ready?

As the world’s leading volunteer-led humanitarian organization, the American Red Cross is committed to preparing, preventing and responding to emergencies – regardless of scale. From major disasters like earthquakes, wildfires, and floods to common household emergencies like single family fires, PREPARELA+ wants YOU to think about your plans for preparedness.

As Southern Californians we live in a high risk area for these disasters. Unfortunately, the majority of people don’t take steps to prepare.

Event sponsors include The Red Cross (www.preparela.org), ooVoo (www.oovoo.com), Sorrelli Jewelry (www.sorrelli.com), Grace Digital Audio (www.gracedigitalaudio.com), DDF Skincare (www.ddfskincare.com), Blu Cigs (www.blucigs.com), Marc Jacobs (www.marcjacobs.com), Eton (www.etoncorp.com), FCUK Fragrance (www.fcukfragrance.com), Police Sunglasses (www.police.it), Amethyst Jeans (www.amethystjeans.com), BB Dakota (dakotacollective.com), Nuco (www.nucoclothing.com), KRMA Clothing (www.krmaclothing.com), Unique Vintage (www.unique-vintage.com), Dulcenea Lingerie (www.dulcenealingerie.com), Ritual Cleanse (www.ritualcleanse.com), Chocolate Handbags (www.chocolatehandbags.com), Art of Shaving (www.theartofshaving.com), Lisa Berck Handbags (www.lisaberck.com), Movie peg (www.movie-peg.com), Hair Flairs(www.hairflairs.com), Neilmed (www.neilmed.com), Harlequin Books (www.eharlequin.com), Friandise's cakes, Eat Cleaner (www.eatcleaner.com), Menage A Trois (menageatroiswines.com), Arta Tequila (www.artatequila.com), Coca-Cola, One World Vegetarian Cuisince (www.oneworldveggie.com), Paciugo Gelato (www.paciugo.com), Sugar Babies Cupcakes (sugarbabiescupcakery.com), My Mixed Nuts (www.mymixednuts.com), Make Up Mandy (www.makeupmandy.com), Bellacures (www.bellacures.com), DJ Beau,), Dream Arcades, Izze (www.izze.com), Icelandic Glacial Water (www.icelandicglacial.com), Charles Segal Music (www.SegalMusic.com), Hollywood Piano (www.hollywoodpiano.com) and others.


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About Platinum Publicity:
Sarah Bush
5405 Wilshire Blvd
Los Angeles, CA
90036

www.platinumpublicity.com
Office: 323.933.7914
E-Mail: info@platinumpublicity.com

Company Contact Information
Platinum Publicity
Sarah Bush
Los Angeles, CA
90036
Phone : 323.933.7914