PainCare Celebrates Launch Of New Website By Danconia Media

PainCare, the premier pain management clinic in New Hampshire, has launched a new website designed by Danconia Media, a leading web design and marketing firm based out of New England.

PainCare, the premier pain management clinic in New Hampshire, has launched a new website designed by Danconia Media, a leading web design and marketing firm based out of New England.

The new site-located at www.painmd.com-offers a streamlined and dynamic layout that is user- and patient-friendly, providing easy access to a definition of conditions, treatment options from physical therapy to surgical procedures, and medical histories of the professionals who provide the care. Additionally, the site offers contact information for doctors who wish to refer their patients.

"We are very excited about the launch and the new look Danconia has designed for us," Kelly Kilgallon, Marketing and Design Specialist for PainCare, said. "PainCare has grown exponentially over the last two years. It was time for a fresh look with a clean design and a new campaign-What Would You Do If You Were Pain Free? First impressions are important and we are confident our new site will serve as an outstanding first impression for potential patients and referring providers."

Danconia Media's web team equipped the site with a highly robust content management system (CMS) that PainCare staffers and volunteers can use to maintain the web presence in-house rather than relying on a third-party agency for updates. The result is a marked increase in usability.

"The old site was very hard to navigate," said Heidi Hanson, PainCare's Marketing Director. "We want visitors to our site to have a good experience with an intuitive website that is easy to navigate."

Kilgallon said, "Our goal is pain relief. If we can communicate that message through our website, it will allow those in pain to seek help with PainCare and ultimately make a huge difference in the quality of their lives.

"We feel the final product is excellent and meets the needs of our business."

Since welcoming its first patient on June 25, 1992, PainCare has expanded from a single surgicenter facility in Somersworth to the twelve offices currently located throughout New Hampshire. They are dedicated in their mission to alleviate pain and restore quality of life. As part of Cocheco Valley Humane Society's annual holiday fundraiser, PainCare and Dr. Michael J. O'Connell will be matching $25,000 in donations.

About Danconia Media

Danconia Media is a full-service web design and marketing firm that takes a unique approach to both online and traditional campaigns. Specialties include web development, search engine optimization (SEO), search engine marketing (SEM), Internet marketing, social media marketing, online reputation management, graphic design, logo design, corporate business card design, trade show display design, email marketing, and copywriting. For more information, visit www.danconia.com.

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