OBX Outfitters Launches Mobile Website

USA-Made Clothing from North Carolina Company Now Available Online at www.obxoutfitters.mobi

Kitty Hawk, N.C. (I-Newswire) September 2, 2012 - The Outer Banks ambassadors at OBX Outfitters are helping smartphone users keep the beach within their reach with the launch of the mobile website www.obxoutfitters.mobi. The compact, informative site features descriptions of the company's popular Made in the USA casual apparel and activewear, links to secure shopping, and information about the company and local OBX community organizations. "Our mobile website helps us put high-quality clothing designed and manufactured in the USA into the hands of people who want to celebrate the unique cultural, environmental, and geographical attributes of the Outer Banks," Stacy Menzies, company president, said.

According to Menzies, customers have been successfully ordering OBX Outfitters merchandise from the comfort of their home computers all across the country, but many have called from vacations in the Outer Banks wanting access to the company's fun, comfortable tees to help celebrate their vacations. With www.obxoutfitters.mobi, those customers can now view and purchase Find Your Happy Place (TM) and Find Your Stride (TM) clothing lines conveniently on their phones.

The mobile website was developed in advance of new designs coming this fall to both lines, featuring local artists. Debuting in early October, the designs will once again grace clothing made in the United States, at prices comparable to other branded apparel using overseas vendors to manufacture their products.

"We're committed to using U.S. vendors to manufacture our clothing and engaging with local artists to create wearable art for consumers with positive messages that will serve as a reminder of vacations, events, and overall positive memories," Menzies explained.

The new mobile website includes a link to the OBX Outfitters online store at Amazon.com (NASDAQ: AMZN), a Fortune 500 company based in Seattle, Washington offering Earth’s Biggest Selection. Amazon was chosen as an OBX Outfitters online marketplace for its reliability, security, and easy access for the millions of Outer Banks visitors from Pennsylvania, Ohio, New York, New England, Texas, Virginia and North Carolina.

For more information, email info@obxoutfitters.com or visit www.obxoutfitters.mobi.

About OBX Outfitters
OBX Outfitters (TM) is a casual apparel and activewear company created to provide a way for people who love the Outer Banks to keep a piece of this special place close to their hearts. We are a North Carolina company using local vendors to produce our products right here, Made in the USA. Every dollar a customer spends on one of our products stays here in the United States and will eventually find its way back to supporting the economic and environmental strength of the Outer Banks. Through this type of support, our customers are helping to preserve this special place for generations to come. We are dedicated to contributing to the economic and environmental strength of our state, supporting the communities in which we do business. Keep the beach within your reach today. For more information visit www.obxoutfitters.mobi.