NorthStar Performance Strategies Receives PlayerMap Coaching Certification


Customers benefit from integrated sales coaching and performance management methodologies aligned toward accelerating revenue growth

Stamford, CT (I-Newswire) August 12, 2011 - (Stamford, CT and Meqon, WI) NorthStar Performance Strategies (NorthStar), a sales management software and services company, announced that it has received the PlayerMap Coaching certification as part of a strategic partnership between NorthStar and PLAYER MAP. The coaching certification extends NorthStar’s service offerings from sales assessment and planning to sales execution.

“As a certified PLAYER MAP Sales Coach, NorthStar now offers coaching services to business and sales executives that will significantly improve their sales execution,” explained John Stopper, CEO for NorthStar, “We have been working with PLAYER MAP for close to 20 years and the visual nature of the Player Map process supports rapid and effective sales execution,“ noted Stopper who explained that his proprietary NorthStar sales methodology (NORM) helps business customers profitably deploy capital to accelerate revenue growth.

“The Player Map process and sales coaching focus is on sales execution,” notes Scott Leland, CEO for PLAYER MAP. "Our one page Visual Support Plan enables clients to capture the critical organizational dynamics, and key interpersonal relationships required for effective selling within any business-business product or service situation.” Leland has fine-tuned his sales coaching processes over the past 20 years as an internationally recognized sales consultant. “The Player Map X-Ray (PMX) online app enables clients to easily manage their Player Maps, and top companies in more than 50 countries actively use it on their must-win projects,” noted Leland.

“Our partnership with PLAYER MAP provides NorthStar with the ability to integrate the Science of Sales with the Art of Salesmanship to accelerate revenue growth” commented Stopper. "I have worked with most of the top sales training methodologies and PLAYER MAP is the most innovative and effective sales process I have used in my 30-year career as a business and sales executive."

Leland created PLAYER MAP in order to help leading enterprise customers identify the interpersonal dynamics of HOW their business development teams can more effectively sell a product or service in order to deploy capital most efficiently to generate revenues. “As a former CEO, sales executive and entrepreneur, John understands the importance of revenue generation and sales processes and the impact on the bottom line. His senior sales experience in implementing PLAYER MAP can result in lower risks and faster results for our clients.”

About NorthStar Performance Strategies

NorthStar Performance Strategies provides the tools and services that help companies profitably deploy capital to generate revenue. The NorthStar Operational Revenue Model (NORMTM) is a quantitative model that enables customers to assess, plan and execute effective revenue generation strategies. It aligns business functions within an organization behind their optimized revenue generation sales process. www.northstar8.com.

About PLAYER MAP

Scott Leland founded PLAYER MAP in 1991, and coaches must-win projects worldwide. He specializes in political selling & global account management, helping top companies increase win rate.
Player Map is a snapshot of the players and bridges in each company . The PLAYER MAP X-Ray app generates a custom one page Visual Sales Plan and enables managers to instantly see status, teams see their approach, and sales reps see how to win. www.playermap.com






About Seroka Group

Marketing Communications Advisory Services Since 1960

Joseph Seroka founded The Sero   More..ka Group in December 1960 and for the past 50 years,
hundreds of executives at leading NYC area firms have retained the agency for strategic marketing communications and business advisory support.

Paul Seroka has supervised all client engagements since 1983 and integrated technology into the practice areas often serving as an interim Chief Marketing Officer. He provides clients with a wide range of management consulting services designed to achieve their unique goals - with a new focus on confidential coaching support to senior executives leading early-stage companies and high-growth organizations.

For specific information about Seroka Group client engagements, click on the client comments presentation or read any of the case studies.Less..

Contact Information

Seroka Group
Paul Seroka
385 Janes Lane
Stamford, CT
06903
Phone : 203.253.1981

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Business > Management

Published On:

August 12, 2011

Print Release:

Print Release

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