New report: Companies invest in CMS implementation over licensing

(I-Newswire) June 1, 2009 - Companies are focusing their CMS budgets on implementation rather than licensing as they strive to get value from their web content management technology, according to research released today.

The CMS Survey Report 2009, published by Econsultancy in association with Squiz.net, found that 45% of organisations are planning to spend more on CMS implementation over the next year compared to only a quarter (26%) who will spend more on licences.

Similarly, only 12% of agency and vendor respondents said that their clients were typically planning to spend more on licensing for content management systems whereas a third of supply-side respondents said investment was going up for implementation.
Econsultancy's Research Director, Linus Gregoriadis, said: "Many organisations are still not getting what they regard as value from their web content management platforms. So companies are typically investing more on implementation to ensure that their chosen CMS can be used effectively and truly deliver on their business requirements."

The CMS Survey Report 2009 is based on a survey of more than 800 respondents, which took the form of an online survey in March and April 2009.

Respondents included both client-side (in-house) organisations currently using a CMS and supply-side respondents (i.e. those working for CMS vendors or for third parties implementing CMS). The majority of respondents are based in the UK.

Ben Wales, General Manager, Squiz UK, said: "When budgets are being slashed, the focus rightly shifts to getting value for money. Recessions have a habit of doing this. Customers examine their costs harder and ask the kind of questions that really ought to have been raised before."

He added: "Over the past couple of years we've seen more and more software development being outsourced in more sustainable ways, making it more cost-effective and flexible to ramp development efforts up or down."

According to the research, the majority of companies (60%) use proprietary software as their CMS, while 31% use either open source software (24%) or supported open source (7%). The largest organisations (those with more than 1,000 employees) are much more likely to be using proprietary software than companies with fewer than 100 employees (89% compared to 46%).

Almost half (48%) of companies with more than 1,000 employees are spending more than £50,000 annually and 5% of these larger organisations are paying more than £1m per year on their CMS licensing.

The full E-consultancy / Squiz CMS Survey Report 2009 is available for download here:
http://econsultancy.com/reports/cms-survey-report

Journalists and bloggers can email or call Linus Gregoriadis for a complimentary copy of the report and / or further information.
Email: Linus AT econsultancy.com
Tel: + 44 (0) 207 269 1465 or + 44 (0) 7956 5645713.

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Econsultancy