Michigan Creative, a marketing company in Lansing, Michigan, has completed a rebrand after two years in business.
Michigan Creative Launches New Website and Rebrand
Michigan Creative, a marketing company in Lansing, Michigan, has completed a rebrand after two years in business. Owner and CEO Brian Town said, "the logo and the website needed a facelift to present a fresh and professional impression to our customers". He went on to say that they have also slightly changed the messaging for their current and possible customers. "Everyone says that they are a full service marketing company; we wanted to further define ourselves and stand out from the competition," said Town.
Michigan Creative's new message is: We are your marketing department. "Our main goal is to help business that need a marketing department but don't have the resources or money to have one on their staff as a full time employee", said Town. He went on to say they are focusing on their main four services-video, web, design, and branding-but still continuing to offer a wide variety of services to help businesses fully achieve their marketing goals. Other services they provide often include social media training, writing services, and eNewsletters.
Along with the new message, the company has launched a new website that was hand-coded by their web designer John Crafts. "The website presents a clean and easy to understand message for our potential customers", said Crafts. He said he enjoyed coding the website and learned a lot in the process. Crafts said, "I've learned many techniques that will be easily applied to new web clients".
Brian Town is elated for this new step for his business. "In the past two years we've grown from just me to over ten employees and now we have rebranded and launched a new site; I'm excited to see where the next two years takes us".