Maximize Your Minimums to Reach Your Utmost Potential in 2012

Austin, TX (I-Newswire) January 23, 2012 - AUSTIN, TEXAS: Dr. Scott Spann, board-certified orthopedic surgeon, autologous (adult) stem cell expert, former world-class athlete and recovered quadriplegic teams up with a registered nurse and a life coach to offer Maximize Your Minimums: A Workbook for Reaching Your Utmost Potential. Whether you desire to lose weight, make more money, finish school, improve your health and fitness level, grow your business or improve your relationships, the easy-to-follow tenets and powerful, practical exercises found in this workbook will transform the way you perceive your life and provide the motivation necessary to get from where you are to where you want to be.

One of the co-authors, Dr. Scott Spann, is a spine surgeon who suffered a cycling accident that rendered him a quadriplegic, from which he has since fully recovered. A past elite swimmer headed to the 1980 Olympic Games (that were later boycotted), Dr. Spann forged a path to a recovery that has been called “miraculous.” In this workbook, Dr. Spann uses his accident and astounding recovery as the inspiration to motivate readers to dig deep, realize their full potential and live the life of their dreams.

“Maximize Your Minimums is a masterful manual for taking charge of your life. This is a powerful tool that blends the Why’s, How’s and Where Do I Begin’s into a reachable plan that anyone seeking self-growth can follow. I believe this workbook will help many people progress from stagnation to success while accessing the best part of themselves from the inside out,” says Joseph Noecker, MA, LMHC.

Joanna Cain BSN, RN and Tracy Carreon enhance Dr. Spann’s story by synthesizing decades of personal and professional experience to offer the groundbreaking life-coaching process found in Maximize Your Minimums.

To learn more about the book, purchase the book in print and electronic formats and to reserve the authors for lectures and seminars, please visit www.maximizeyourminimums.com. To learn more about Dr. Spann’s story, please go to www.scottspannmd.com.

Date: January 10, 2012
Company: Auctorial Pursuits Medical Communications, Inc.
Location: Austin, Texas
Contact: Joanna Cain, President
Telephone: 214-213-2776
Email: jcain@auctorialpursuits.com
Website: www.auctorialpursuits.com

About Auctorial Pursuits, Inc.:
Joanna Cain, registered nurse and publishing consultant, founded Auctorial Pursuits, Inc. in 2004 with the goal of providing clients with the most efficient, cost-effective services for successfully reaching their desired audience. In addition to a background in writing, clinical nursing and nursing education, Joanna Cain has experience in legal nurse consulting, sales, marketing, public relations, event coordination, fundraising, small business development and image consulting.

Ms. Cain also assists clients in growing their businesses by identifying social platforms and branding techniques to bring public awareness to clients' endeavors, thus increasing market share.

Healthcare editorial projects:
-Writing/ghostwriting
-Editing
-Project management
-Author acquisition
-Nursing consultation
-Publishing consultation
-Mediums: print, audio, video, online

Corporate communication materials:
-Press kits
-Orientation handbooks
-Sales and marketing collateral

Non-fiction book projects:
-Ghostwriting
-Collaboration
-Book proposals
-Subject matter expert acquisition and interviews
-Marketing to agents and publishers
-Market/product research of the competition

Mentoring new authors:
-Insight into the publishing process
-Analysis of authors' writing with a focus on constructive feedback
-Identification of writing themes and crafting these into a finished product

Business development:
-Exploring clients' passion(s) to cultivate and identify a social/political platform
-Branding assistance
-Networking and self-promotion skills
-Public speaking skill development
-Tailoring speaking engagements to specific audiences
-Website/blog development
-Direct marketing techniques
-Transitioning clients from one career to new endeavors/careers

A competitive athlete for over 35 years, Ms. Cain has completed the Hawaii Ironman Triathlon, the Maui Channel Swim (10-mile ocean swim), and various other athletic events.

Specialties
Writing; ghostwriting; editing; project management; developmental editing; publishing consultation; author acquisition; new author mentoring; corporate communications; consulting to the medical, legal, educational and publishing industries; fundraising; sales; marketing; public relations; mentoring to small business owners; business development; branding; social awareness; image consulting; education; college admissions counseling; boarding school admissions counseling; test prep services

Company Contact Information
Auctorial Pursuits, Inc.
Joanna Cain
143 Dexter Street
78746
Phone : 214-213-2776