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(I-Newswire) September 16, 2010 - Fairfield, CA - One local business sets out to help others by offering low cost marketing workshops to teach small business owners how to promote their companies and get more customer using free or very low cost marketing strategies.
Fortune Marketing Company is hosting an Intensive Small Business Marketing Boot Camp at The Networking Lounge, 1934 Contra Costa Blvd (Upstairs) Pleasant Hill, CA 94523 on September 23 from 5:00 - 8:00 pm. This event is open to small business owners in the bay area who want to get more customers and increase profits. The purpose of the event is to teach small businesses how to promote their businesses more effectively so they can stop wasting money on advertising and marketing that isn't working for them.
During this 3 hour intensive training seminar small business owners will learn new ways of communicating with customers and potential customers, figure out what sets them apart from their competition and makes them genuinely unique, how to broadcast a consistent and powerful message to attract the right prospects, how to use marketing materials that educate, eliminating the need to cold call, and how to use social media sites like Twitter and Facebook to grow their customer base.
Here is what others have said about Small Business Marketing Boot Camp,
"Great information that everyone in business should hear”, Hank Dominguez of Loose Endz Collision Repair.
"This workshop is a must for small businesses", Melody Avant of Jordan Real Estate.
"Insightful, frank talk about marketing and taking the myths out of what marketing means to small businesses" , Ryan Stone, Upward Trend.
Tickets for this event are only $37 in advance and $47 at the door and include 3 hours of inensive marketing training, networking and light appetizers and refreshements. For information and registration visit http://fortunemarketingcompany.com/marketing-bootcamp/ or email: info@fortunemarketingcompany.com.
About: Carolyn Higgins has been speaking and motivating groups since college, as President of Alpha Gamma Sigma Honor Society, delivering talks to large groups of students and facilitating community events. Her speaking experience has also spanned her career; with experience delivering presentations to small business owners and Fortune 1000 companies. Carolyn’s energy, passion, and enthusiasm are motivating and inspirational as she delivers the powerful and compelling marketing strategy tips and advice and shares her experience and expertise. Fortune Marketing Company’s President and founder, Carolyn Higgins’ personal mission is to help your small business grow by helping you implement an effective marketing system that will bring you more customers – consistently. For more information about Fortune Marketing Company visit: http://FortuneMarketingCompany.com.
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About Fortune Marketing Company:
We meet small business owners all the time who think a formal marketing plan is an expendable luxury, yet are challenged with meeting their business objectives: getting more customers and increasing sales. Experience has taught us that most successful businesses have a written marketing plan – and follow it. Without one, money gets wasted on what we call “ad-hoc marketing”: a print ad here, a radio spot there, a direct mail campaign, networking events, never knowing if any of it is really working – or whether it could be working better.
Fortune Marketing Company’s mission is to help you achieve all the dreams you had when you started your business by teaching you a simple, easy to follow, systematic approach to marketing.
Here’s what Fortune Marketing Company will help you do.
Identify your target market –Who is your best customer? Let’s find that out and go get more just like them!
How are you different? What makes your business unique from everyone else out there doing what you do? (Hint: it’s neither “great service” nor “fair prices” – who doesn’t offer those?). Let’s do some work and figure that out and boldy announce that to your target market!
The next step is to build a marketing plan tailored to your business and the money and resources available to you. Your marketing plan can range from the very basic to the most complex – that is completely up to you, your budget and your business goals.
Once we’ve narrowed down your target market we will teach you how you can use the latest marketing technologies to educate your target audience (reducing the need to SELL!): Email, blogs, micro sites (or PURLS), customer segmentation, variable data and social media (Twitter, Facebook, etc) and create a strategy to engage your target market in a conversation with you – on their terms. It’s easier than you think!
We will create a marketing calendar that will guide you throughout the year and set you on a path to achieve your business and marketing goals. This also helps you organize and prioritize; systemetizing your marketing so you can easily fit it into your already busy schedule.
We will measure your success. Using the latest marketing methods and technologies, Fortune Marketing Company will teach you how to track and measure your results. So you can stop throwing money down the toilet on stuff that isn’t working!
Whether you have a marketing team, use an agency or do it all yourself, Fortune Marketing Company can work with you to grow your business. We’ll play as small or as large a role as you need. We can function as your marketing department - or we can just be a resource- coaching you through the process
Company Contact Information
Fortune Marketing Company
Carolyn Higgins
1100 Mockingbird Lane, Ste. 100
94533
Phone : 707-718-4489
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