LA's Dean of PR and Networking Carl Terzian Starts 44th Year in Business

Carl Terzian, chairman of Carl Terzian Associates, recently began his 44 years in practice.

- Carl Terzian, chairman of Carl Terzian Associates, recently began his 44 years in practice. The dean of public relations and business networking in Los Angeles, his agency has brought together more than 5,000 cause specific charities, philanthropic foundations, and companies.

"I've been blessed by knowing and fulfilling my life's mission, bringing people together to help them become successful and working for the common good of our community," said Mr. Terzian. "Although we are a full-service PR agency, our niche is business networking and creating a greater awareness of professional services businesses and nonprofit organizations. We've represented more nonprofits than any other PR agency in the country."

Clients hire Mr. Terzian to introduce them to the right people. His database consists of more than 10,000 community and business leaders, all of whom he knows personally. He conducts over 800 networking events throughout California annually for his clients. He has business men and women emphasize not only the "front of the business card" on how they make a living, but puts equal emphasis on the "back side of the business card," or each individual's community involvement and personal uniqueness.

Mr. Terzian's unequalled brand of networking has developed deep friendships, created powerful business relationships, triggered some of Southern California's most lucrative financial transactions and has generated significant donations to nonprofits. Each year he places hundreds of business leaders on nonprofit boards throughout Los Angeles and the rest of the country

Of Armenian parents, Mr. Terzian graduated Magna Cum Laude, Phi Beta Kappa, Phi Kappa Phi, Senator-at-Large and Student Body President from the University of Southern California in 1957, majoring in political science. He thought about become a Lutheran minister, instead his ministry became business networking and public relations. Although he chose a different career path, he helped found California Lutheran University in Thousand Oaks, California.

Prior to establishing his own firm in 1969, Mr. Terzian served as an international goodwill ambassador for President Eisenhower and Secretary of State John Foster Dulles; director of public and church relations for the Lutheran Hospital Society of Southern California; civic affairs consultant to Coast Savings and Loan Association; dean and professor of government and speech at Woodbury University; and public affairs director for architect Charles Luckman.

Mr. Terzian's very first PR client was Norris Industries. Mr. Norris was trustee chairman at USC. Mr. Terzian helped launch the university's Norris Comprehensive Cancer Center in downtown Los Angeles.

He has been honored by dozens of individuals and organizations including Her Majesty the Queen of England, Congress, the California Legislature, and by the City and County of Los Angeles. He regularly is invited to give more than 200 motivational speeches annually.
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About Carl Terzian Associates
Carl Terzian Associates (CTA) is a full-service public relations agency serving clients in such fields as law, healthcare, entertainment, products, real estate, banking, education, hospitality, and nonprofits. They specialize in business networking, crisis management, media placement, special events and image building. CTA is considered to be one of the top 5 boutique public relations firms in the country. For more information logon to www.carlterzianpr.com