Khawla W Roadha, Emirati Label Launches Its New SS 2013 Collection


the young fashion line celebrates modernity and style this season

Dubai (I-Newswire) March 3, 2013 - Khawla W Roadha, a promising fashion label by Emirati designers Khawla and Roadha Bin Khedia, debuts its label with the unveiling of Spring/Summer 2013 - Dolls Collection. The brand brings a fresh definition to fashion with its fun, vibrant and colourful style that is an embodiment of its young designers. The Dolls Collection has taken inspiration from every girl's best friend. Aptly named, Dolls Collection consists of thirty-five dresses that are fun and classy, made from pure Silk Crepe De Chine fabric. The dresses are accentuated with very soft yet sophisticated embroidery; appliques of vintage dressed dolls on every piece. Khawla W Roadha label is an honest definition of their years of dedication to fashion and its style is an embodiment of stylish, confident woman who is not afraid to venture outside her comfort zone. The label incorporates young, vibrant and flared designs that showcase distinctive sense of style, giving women a fresh new brand that expresses fun - all of which is evident in the Dolls Collection.

Emirati sisters Khawla and Roadha Bin Khedia have always been passionate about fashion; influenced by their designer mum, the sisters grew up in a household full of style and inspirations, the spirit they inherited from her. For several years the duo have been making their own clothes as a hobby and after serious consideration and determination to pursue fashion, Khawla and Roadha decided to take their passion forward and launch the new prĻt a porter line to serve modern fashion-conscious women. Khawla is a third year student at Zayed University, majoring in Communication and Media Sciences and specializing in Integrated Strategic Communication while Roadha is a first year student at Zayed University majoring in Arts and Sciences and specializing in Fine arts. Although their journey to fashion started from their childhood, it is their strong fashion and style values that have allowed them to grow into the young designers today.

"Our debut Spring/Summer 2013 Dolls Collection is for women, who love to flaunt their personalities through colours. We wanted the launch collection to reflect our own take to style and fashion; growing up in a fashion -conscious household allowed us to appreciate style and the creativity in fashion. It was just a matter of time before we ventured into fashion full time, and this collection allowed us to be playful and bring out our own personality into the collection. We are excited to share this collection with other fashionistas " said Khawla and Roadha Bin Khedia, the designer duos.

The collection infuses new styles with quirky sleeves and necklines and an array of eye-catching on-trend colour popping dresses. Modern and appropriate for any occasion, the designer duos infused the dresses with vivacity, dynamic appeal and attention to detail through smart choices of colour and modern silhouettes. Available in a single size, the collection targets women between 17 to 35years and is currently available at O Concept Store, Candella Boutique both in Jumeirah and will soon be available at Jewels Corner in Abu Dhabi. Visit facebook: www.facebook.com/Khawlawroadha






About Grace & Garbo

A specialized boutique PR and event management agency Grace & Garbo services lifestyle clients acros   More..s teh Middle East and North Africa.Less..

Contact Information

Grace & Garbo
Rahma Himid
119027
Bur Dubai
119027
Phone : +97150 6254251

Published in:

Lifestyle

Published On:

March 3, 2013

Print Release:

Print Release

If you have questions regarding information in this press release contact the company listed above. I-Newswire.com is a press release service and not the author of this press release.The information that is on or available through this site is for informational purposes only and speaks only as of the particular date or dates of that information. As some companies and PR Agencies submit their press releases once per week,month or quarter, make sure to check the official company website for accurate release dates as our site displays the I-Newswire.com press release distribution date only.We do not guarantee the accuracy or completeness of information on or available through this site, and we are not responsible for or omissions in that information or for actions taken in reliance on that information.


Related Releases

Features of Nike Shoes
When it comes to men's shoes there are few that you could buy that might be much better than Nike. It doesn't matter what there purpose is, whether you just need them to go with a pair of jeans or you need them for a particular sport, Nike makes a te

Aaron Faber Gallery and Partners Present "An Exploration of the Bridal Affair": Two Decadent Affairs for Both Bride and Groom to Discover - And Win - Essenti
Aaron Faber Gallery, Alishan, Simon G, Nevaeh Lingerie, Sofitel New York, Trafalgar Menswear and many more have partnered together for two events to help prospective brides and grooms learn more about the bridal process.

Ft Greene Sweetery Makes It Easy For Everyone To Pay It Forward
Brooklyn Sweet Spot launches its Random Acts of Kindness Campaign providing cupcakes to customers with a catch - customers must pay the act forward

The 3D Camera Concealer
The 3D Camera Concealer photographs wildlife via a secure and disguised 'hidden' camera.

What Rock Stars, Pop Icons and Designers Have In Common?
Fashion Festivals World Tour Unveiled! Today, rock stars and pop icons are not the only one who will be out touring and doing a series of shows, designer too!