Importance of ECommerce Websites

The dimensions of today's business has changed from what it used to be a couple of years back. All businesses are looking to market their products across all channels. This is applicable to both B2B and B2C companies.

The dimensions of today's business has changed from what it used to be a couple of years back. All businesses are looking to market their products across all channels. This is applicable to both B2B and B2C companies. Almost all businesses have a website of their own wherein they showcase their products. The reason behind this is that customers have become tech- savvy and expect to browse and compare products on the Internet before any buying decisions are made. This being the case, eCommerce website is almost becoming a must for all businesses irrespective of whether they sell products or services.

Web Catalog Software & eCommerce Websites - An eCommerce Website first needs content that will be displayed on the web. In order to push rich product content to the web, an online product-catalog system is required to help manage product information, prices, attributes, and images. TradingBell's Web Catalog Software - WebStudio helps manage content information in a central repository thereby making content dynamically available for the website. The web catalog software also helps manage the static content of the website using a Content Management System (CMS).

ERP Integration - ERP integration is vital to any eCommerce website implementation. There are many different kinds of ERPs available in the market and companies chose to adapt one of them based on their business requirement. The web catalog software should have the ability to easily integrate to the company's ERP so that up-to-date information is published on the company's website, since no one is interested in seeing data that is obsolete.

Payment Gateway - It is not necessary for all eCommerce websites to have a payment gateway integrated within their website. Companies can choose to just opt for an order-taking website instead of having a full-fledged payment gateway-integrated website. TradingBell's web catalog software provides customers with the option of choosing a web ordering eCommerce website or a full-fledged eCommerce website integrated with different payment gateways based on the budget companies have in mind.

Inventory Management: Inventory management is vital to an eCommerce website. Only when you know have what you have, you know what to sell. TradingBell's built-in Inventory Management along with integration of different ERP systems helps customer stock up and sell more. This also helps in offering bulk pricing and discounts on products that are in stock .

Companies with eCommerce websites are showing more sales than before as they compete with other companies that do not offer their products online.