IAQA Trenton Chapter Hosts IAQ Marketing & Public Relations Specialist

New technologies allow for the marketing of an indoor air quality (IAQ) business in many new ways. Learn how to take advantage of these changes at an upcoming IAQA workshop in New Jersey on November 17th.

The founder of the IAQ industry's only dedicated marketing and public relations firm, Cochrane & Associates, will be presenting creative and cost effective marketing techniques to members of Trenton, New Jersey's Indoor Air Quality Association (IAQA) chapter next week.

Mr. Cochrane's presentation will take place in Princeton, New Jersey on November 17th at a workshop scheduled for 5:30 pm until 9:30 pm. Topics from Mr. Cochrane's presentation will include how to enhance a company's marketing and public relations utilizing new technologies such as social media, online videos, internet marketing and ways to increase search engine optimization.

To register or learn more about the workshop visit: http://events.r20.constantcontact.com/register/event?oeidk=a07e32loor3e6e06f85&llr=8sbdftbab

In addition to the upcoming IAQA Trenton Chapter presentation, Mr. Cochrane completed presentations this year at the Milwaukee, Pensacola, Philadelphia, Houston, Phoenix, Honolulu, Grand Rapids and Santa Fe IAQA chapters earlier this year. Video reports for each of the workshops can be viewed at www.IAQTV.com.

Additional 2010 IAQA workshops that will host Mr. Cochrane's marketing presentation include the IAQA Chicago chapter on December 3rd and the Los Angeles chapter on December 10th.

Industry professionals can learn more about marketing their IAQ and environmental businesses by contacting info@cochraneassoc.com, visiting www.cochraneassoc.com or calling (602) 510-3179.