Garmin, In Assocation With Aardman, Spot It Out And Locutio Voice Technologies Launches The Wallace

California (I-Newswire) November 4, 2011 - New York – Garmin, in association with Aardman, Spot It Out and global branded GPS voice developer Locutio Voice Technologies, is proud to announce the launch of the Wallace and Gromit Positioning System for Garmin personal navigation devices worldwide.

Available to download from November 3rd, 2011 users will be guaranteed an unforgettable journey with Wallace and his ever faithful friend Gromit who give turn-by-turn directions as their infamous van drives across the on-screen map.

Wallace’s quintessentially British lines include, “Three cheers for the Gromit Positioning System, we have reached our destination! Put the kettle on lad.” And, “Are we nearly there yet? Only Gromit’s got his Tai-Chi class later, an’ I’m ready for me tea.” ensuring drivers and passengers will be entertained throughout their entire journey.

Robert Goodchild, Senior Licensing Manager at Aardman Licensing, says, ‘Wallace and Gromit have always fancied themselves as pioneers in the world of technology and inventions. Now that the Gromit Positioning System (GPS) is available, we will be able to turn all users of Garmin navigation devices into committed followers of gently delivered, slightly madcap but uniquely humorous directions from Wallace!’

Chris Hilton, CEO of Locutio, developers of the Wallace & Gromit voice, says, ‘The Wallace & Gromit voice offers the perfect aural accompaniment to the search for that extra special Wensleydale cheese. Alternatively, the voice will enable all Garmin drivers to safely escape the clutches of Were-Rabbits everywhere knowing that they can trust the easy-paced navigation instructions provided by a generally unflustered Wallace.”

Andreas Hecht, founding partner of Spot It Out, distributors of the Wallace & Gromit GPS voice, comments, “It’s great to be able to distribute such an exciting product. There may be wrong trousers up ahead but there will be no more wrong turns made with the trusty voice of Wallace, the ultimate traveling companion.”

The Wallace & Gromit GPS voice is available to download from: http://www8.garmin.com/vehicles/wallaceandgromit and http://shop.spotitout.com/products/wallgrom-voice-garmin for $12.95.

To preview the Wallace & Gromit voice visit: http://www8.garmin.com/vehicles/wallaceandgromit/


About Aardman
Aardman, based in Bristol (UK) co-founded and run by Peter Lord and David Sproxton, is a world leader in animation. It produces feature films, television series and television commercials for both the domestic and international market. Their multi-award winning productions are novel, entertaining, brilliantly characterised and full of charm that reflects the unique talent, energy and personal commitment of the very special people who make up the Aardman team. The studio’s work is often imitated and yet the company continues to lead the field producing a rare brand of visually stunning and amusing independent and commercials productions.
www.aardman.com

About Locutio Voice Technologies, developer of the Wallace & Gromit navigation voice.
Founded in 2004, Locutio Voice Technologies is the world's foremost developer of premium branded voice content for in-car and mobile phone based GPS. Working with companies such as Twentieth Century Fox Consumer Products, Lucasfilm Ltd., Warner Bros., Stampede Management and Sesame Workshop, Locutio has brought vocal greats such as Homer Simpson, Darth Vader, Bugs Bunny, Snoop Dogg and the voices of Bert & Ernie to TomTom and Garmin GPS. Locutio’s voices make every journey a truly fun event, delivering real in-car infotainment! More high-profile premium branded celebrity voice content for GPS is set to be launched throughout 2011 and into 2012. See www.Locutio.co.uk for further details

About Spot It Out.
Spot It Out is the world’s first location based publisher of premium Voices and Travel Guides for navigation systems, available in the company`s web store. The company brings lifestyle content from popular shows, publications and experts to mobile devices from well-known brands such as History Channel, Nickelodeon, Wcities and Roadside America, among others.

About Locutio:
Locutio’s aim is to integrate premium celebrity voice content into cutting-edge digital contexts and applications. Having created the market for in-car GPS celebrity voices, Locutio remains the leading developer of licensed branded voice content in the GPS sector.

Company Contact Information
Locutio
Alice Chung
1829 London Road
Leigh-on-S
Phone : 44 (0) 2080 998334