Forget Tabasco Sauce; New Orleans� Turns Up The Heat With New Love Drink

(I-Newswire) February 28, 2006 - NEW ORLEANS, Louisiana, -- YEE-OWWW! Throw me some of dem beads,
MISTAAAH! This must be Bourbon Street and the risqu� side of Mardi Gras in the
French Quarter where this laissez-faire city shows a degree of immodesty exhibited by
female masquerader's where float riders encourage women to lift their shirts for-beads.
Now consumers looking to enhance their sex lives can now turn to a beverage to help
them perform better in the bedroom. TURN ON Love Drink, a unique premium adult
beverage from Europe, promises to assist men and women in becoming more sexually
aroused and is now available in New Orleans.

TURN ON is made with the highest quality ingredients and has a smooth and pleasing
adult taste. The beverage promises those who drink it will have great sex, because it
contains a potent variety of active herbs, amino acids and vitamins including Schizandra,
an herb native to China that has been used for centuries for its aphrodisiac effect, and
Guaran�, a South American forbidden love fruit reputed to be a powerful aphrodisiac.

"With an authentic libido enhancing beverage from a taste, ingredients and aphrodisiac
standpoint, TURN ON is poised to become the next major nutraceutical drink, that may
play an important role in promoting good sexual health," says Richard Davis, President of
Beverage Marketing USA, Inc., "Scientific research suggests that the amino acid in the
beverage 'Taurine', is believed to enhance the nitric oxide pathway, which may be a key
signaling molecule for male erection and female arousal." explained Davis.

"The public's appetite for sex enhancers has never been stronger," said Howard Hersh,
president, Turn On Beverages, Inc. "Consumers are constantly striving to perform better,
and beverages have become the medium of choice. TURN ON Love Drink is the answer
many have been looking for. Drinking just one can provides a wonderful effect,
increasing sexual energy and desire, while heightening the senses and intensifying
pleasure."

TURN ON is not a drug and contains no alcohol or other harmful ingredients. Although
the Food and Drug Administration (FDA) does not regulate and approve herbal products,
none of TURN ON's specific ingredients have been banned by the FDA. TURN ON
offers customers a money-back guarantee, promising an immediate refund with no
questions asked if the product doesn't perform as promised and the consumer doesn't
experience a noticeable increase in sexual energy and desire. TURN ON is packaged in
Europe in 8.4oz. aluminum cans from REXAM. Currently available for purchase through
the company's website, TURN ON Beverages is finalizing US distribution plans for the
Love Drink, which is expected to be available in selected retail stores in the big
e-e-e-easy and on Bourbon Street.

About TURN ON Beverages, Inc.
TURN ON Beverages, Inc., with headquarters in Pomona, NY, is a producer, marketer
and distributor of leading products to stimulate the romantic passion in men and women
of all ages. For more information, visit http://www.2TurnOn.com.


CONTACT:

TURN ON BEVERAGES, INC.
Howard Hersh, 845/354-7720
howard@2TurnOn.com
http://www.2TurnOn.com

SOURCE: Turn On Beverages, Inc.

Company Contact Information
TURN ON BEVERAGES, INC.