Focus Softnet Launches Latest Version Of Its CRM Solution

Focus’ new CRM solution is a complete thin client application that packs even more features and functionalities.

Dubai (I-Newswire) December 6, 2012 - Focus Softnet, the leading software development company, today announced the launch of Focus CRM version 2.0, a web application that packs even more features and functionalities than the previous version of the product. The new Focus CRM 2.0 is fully integrated with Outlook and works on most of the commonly used browsers such as Internet Explorer, Firefox and Safari.

“We are pleased to launch our new CRM solution, which is a thin client application that provides the customers Business Intelligence reports and data inputs in real time. It enables organizations to deliver an outstanding customer experience by generating insights on customer behavior for their sales team. The latest version tracks effectiveness of activities and campaigns and facilitates collaborations between team members. It also generates comprehensive reports that help companies make informed decisions,” says Ali Hyder, CEO of Focus Softnet.

Focus CRM 2.0 uses the technology to organize, automate and synchronize business processes. It also optimizes sales processes, enhances marketing initiatives and improves customer service to ultimately boost productivity resulting in increased sales and profits for the organization plus greater client satisfaction. It provides a solution that spans through entire business cycle from marketing to pre-sales to operations through post-sales and service.

“Focus CRM 2.0 has some unique features and functionalities built in. It works on browser and is compatible with IE, Firefox and Safari. The solution is fully integrated with Outlook for mails and appointment updates and allows multiple opportunities within same company/contact to be followed in parallel. It also allows preparation of online quotations and has built-in approval functionality that sends mails to senior management for authorization of quotations,” Mr. Hyder adds.

Focus CRM 2.0 provides insights for developing a marketing campaign and evaluates effectiveness. It tracks prospects through lead generation, prioritization, distribution and follow-up processes and automatically allocates calls at customer service centers. The solution provides sales forecast and trends reports and allows multiple and parallel opportunities of contacts. Some of its key benefits are integrating components, flexible usage, easy integration, data collaboration, mobile CRM Solutions, increase in efficiency, better customer support, overall productivity and net profit and result.

Focus CRM 2.0 is available through the vendor’s regional offices, channel partners and business associates.

About Focus Softnet:
Focus Softnet, which commenced operations in 1992, has a strong global presence with offices that deliver a comprehensive range of products and services. With its International Headquarter in Dubai Internet City and with offices across the G.C.C, Focus has a well established infrastructure and an excellent management team. The solutions developed by Focus Softnet are business driven technologies that have been developed in constant consultation with functional and management experts from the industry. Their wide range of products and the modules within them - help seamlessly integrate a wide range of customer requirements. These solutions minimize information bottlenecks and Focus Softnet is always at the clients' service to customise them in keeping with the organisations overall vision and strategy. Major markets of Focus are India, Middle East and Far East. In Middle East, Focus has 10 offices covering entire GCC, Iran and Yemen. Focus6 is the mid-market accounting solution with over 1500 customers in UAE and over 2500 customers in the Middle East. For further information on Focus Softnet, please visit http://www.focussoftnet.com