EatSmart Products Introduces New “Elite” Digital Kitchen Scale For Holiday Giving 2012

As the 2012 Holiday Season approaches, EatSmart Products, a leading manufacturer of innovative housewares products, would like to introduce you to the latest addition to their kitchen scale line, the EatSmart Precision Elite Digital Kitchen Scale.

Wyckoff, New Jersey (I-Newswire) October 19, 2012 - EatSmart Products is excited to announce the addition of a brand new kitchen scale, the EatSmartTM Precision Elite Digital Kitchen Scale to their existing product line, just in time for the Holiday 2012 gift giving season.

The EatSmart Precision Elite was designed to include all the “must have” features for the serious chef. The stainless steel platform is extra durable, easy to clean and ample enough to accommodate large mixing bowls. Unique features of the Elite include; the large backlit LCD display, the TARE feature - which allows the user to subtract the weight of the container or weigh multiple items in a row, and the maximum 15 lb. weight capacity. The scale offers four measurement modes; ounces, pounds, grams and kilograms, allowing bakers and cooks to master international recipes. Included with every Precision Elite is a free Calorie Factors Booklet, which educates consumers on calorie counting and proper portion control.

“Our new kitchen scale was designed for the home chef and baker looking for consistent cooking and baking results. Important features like accuracy, durability, stainless steel platform, easy to read LCD with backlight and seamless buttons are the major reasons we have called this scale the Precision Elite” said Bill Geronimo, President of EatSmart Products.

The Precision Elite is a polished addition to the well-received EatSmart Precision Pro Digital Kitchen Scale which has garnered over 3,520 average 5 star reviews on Amazon.com since its launch in 2009. Expectations are that the Precision Elite will far exceed the Pro with its contemporary design and unique features. The Elite is available for $39.95 on Amazon.com.

About EatSmart: EatSmart Products designs, develops and manufactures innovative healthcare products. Every product comes with a 100% EatSmart Satisfaction Guarantee and all EatSmart products are available on Amazon.com. For information on the Precision Elite Digital Kitchen Scale and other EatSmart products, visit www.eatsmartproducts.com. EatSmart can also be found on Facebook at www.facebook.com/eatsmartproducts and Twitter at www.twitter.com/eatsmartscales.