EasyRMS, An Infor Company Was Chosen As Preferred Revenue Management Partner For Park Inn By Radisson Berlin Alexanderplatz

The hotel turns to EzRMS to increase revenue and improve forecasting accuracy

Berlin (I-Newswire) October 5, 2012 - Leading provider of SaaS Revenue & Yield Management solutions to the global hotel industry, EasyRMS now an Infor company was selected by Park Inn by Radisson Berlin Alexanderplatz to help improve efficiency and increase total revenue.

In the historical heart of the city, in an outstanding location in the middle of the metropolis next to the legendary Alexanderplatz, guests will find the Park Inn by Radisson Berlin Alexanderplatz. The first-class, non-smoking, superior hotel is ideally located for business travellers as well as tourists and has an excellent access to all public transportation system. Guests will find numerous sights such as the Museums Island, the "Hackesche Hoefe", the AquaDom and Sea Life as well as "Unter den Linden" and "Friedrichstrasse" Boulevards. The Berlin Congress Center is within two minutes walking distance.

The property will be implementing the EzRMS Core Module, Ez-QUOTE, Ez-BUDGET and Ez-COMPETE, which will help maximise their total revenue potential in the long term.

Corinna Albrecht, Revenue Manager for Park Inn by Radisson Berlin Alexanderplatz said “Prior to the installation of EzRMS, we did not have a Revenue Management Solution (RMS) system at all. We were using Excel tools to analyse booking pace and on the books figures as well as segmentation mix. With EzRMS, we can now save time preparing these reports and spend more time for strategic planning, as the system will be decision-supporting for our long-term strategies.”

“The value for money offered by EasyRMS was the best compared to other suppliers. We felt taken care of by the sales team and appreciated the fact that the EasyRMS team continues to take our interests at heart. The system will be able to aid us in making the correct decisions regarding long-term group business and will improve forecast accuracy even more,” added Corinna.

Clive Taylor, Vice President – Operations for EasyRMS, comments, "We are very pleased that Park Inn by Radisson Berlin Alexanderplatz has selected EasyRMS as their Revenue Management Solution of choice. For this large hotel, the additional value of revenue management and business intelligence that EzRMS has to offer ensures the hotel team can focus on key factors to assist to build RevPar. Analysis of historic, current and future data will guide the team in strategic decisions to develop enhanced distribution and selling opportunities. We are very much looking forward to working with and assisting the hotel over the coming months and years."


About Park Inn:
Park Inn by Radisson® is a fresh and energetic mid-market hotel brand offering friendly and welcoming hospitality at a competitive price. We focus on what really matters: comfortable beds, spotlessly clean rooms, service with a smile and a hassle-free experience. Our more than 140 hotels across Europe, the Middle East and Africa (EMEA), and North America boast key amenities, colourful and contemporary interiors and innovative restaurants, so guests can enjoy the best experience in town – every time.

About EasyRMS:
Founded in July 1999, EasyRMS is a global leader and provider of SaaS revenue and yield management solutions. EasyRMS is dedicated to the introduction of new generation technology and procedures within the hospitality industry and aims to deliver these services to its clients. Backed by the confidence of more than 1,000 clients, EasyRMS is committed to easing the current burden of strategic decision-making and implementation of revenue and yield management techniques and procedures worldwide. EasyRMS was recently acquired by Infor. For more information, please visit http://www.infor.com/company/news/pressroom/pressreleases/EasyRMS/.

About Infor:
Infor is the world's third-largest supplier of enterprise applications and services, helping more than 70,000 customers improve operations and drive growth across numerous industry sectors. To learn more about Infor, please visit www.infor.com.



Media Contacts:
Easy (Ez) Revenue Management Solutions
Jane Thor
Marketing Department
jane.thor@infor.com
T: +44 (0) 20 7495 0773
www.EasyRMS.com


Park Inn By Radisson Berlin Alexanderplatz
Corinna Albrecht
Revenue Manager
corinna.albrecht@rezidorparkinn.com
T: +49 30 2389 4208
www.parkinn.com