The appearance of the product is as important as the product itself. It influences customers' buyng decisions if they want to buy something for themselves andeven more when they are buying gifts for others.
"The sizzle sells the steak" is a saying that you can use in a variety of situations, also when it comes to consumer behaviour and buying decisions the appearance of the product is as important as the quality and the taste. Find out more about the importance of the right packaging.
Even if you do not realize it: which products we put in the cart at the supermarket does not only depend on our taste and budget, also the aesthetic aspect plays a crucial role.
This is even more true when you are invited to someone's home and you want to buy a gift for the hosts, such as the classic bottle of wine or a liquor for after the meal.
Although the quality of the drinks may be the same, a good-looking packaging will definitely be the preferred choice by the consumer. This is why it is becoming more and more important for companies to choose their packaging wisely.
The elegant bottles for liquors from Bormioli Rocco are designed to meet the aesthetic requirements and are at the same time perfect to preserve the product in the best way possible: this makes the packaging solutions from the well-known Italian manufacturer unrivaled in the market.
There are dozens of liquor bottles (http://www.bormioliroccopackaging.com/) created for distilleries, as well as closures which come with the bottles. In the onlione catalog on the website of Bormioli Rocco Packaging are available in dark glass or transparent glass, in different shapes and sizes - ideal for many different types of special liquors.