Jay Huling, a 25-year veteran of the direct marketing industry, was honored for his monthly publication "The Huling Letter."
The Copywriter's Profit Center (CPC), www.copywritersprofitcenter.com, has named the winner of its annual Marketing E-Zine of the Year Award.
Direct marketing industry veteran Jay Huling was presented with this honor by CPC president Glenn Tyler during CPC's annual Direct Marketing Super Conference Clambake, held this year at the Casa Monica Hotel in St. Augustine, Florida. Huling has published his e-zine The Huling Letter for five years, and he currently distributes it monthly to approximately 5,000 email subscribers.
"There are a lot of good free e-zines out there," said Tyler. "We want to honor the ones who offer high-content, high-value, and lots of useful information. What impressed me most about Jay Huling's The Huling Letter is that it is entirely content driven - with no pushing of products. Jay simply dispenses smart marketing advice that business owners can easily implement to achieve greater results."
Previous recipients of the award include Clayton Makepeace, Dan Kennedy, Joe Vitale, Bob Bly, and Joe Sugarman.
Huling is one of the industry's top copywriters, specializing in direct response marketing for mailing programs, radio, television, e-mail, and internet marketing. He's written for American Lung Association, Citibank, Elvis Presley Enterprises, EPCOT, GATE Petroleum, New York Vacation Club, Salvation Army, Vistakon, Wounded Warrior Project, among many other clients.
Jay Huling's radio and television commercials have been honored with national and regional awards - including numerous TELLY®, ADDY®, and Silver Microphone® awards. His work has also been honored as Best of Category (Public Service) at the International Wildlife Film Festival.
During his acceptance speech, Huling credited his writing for the theatre with giving him the desire to produce marketing results for his clients.
"When I write a comedy for the stage, I'm looking to generate an emotional response from my audience. That always leads to applause," said Huling. "When I write marketing materials for my clients, I'm also looking to generate an emotional response from their audience; that is, their clients and customers. That always leads to profitable results."
Huling is the author of more than two dozen plays. His comedy Elvis of Nazareth was recently honored as one of the top one-act plays and included in The Best American Short Plays published by Applause Books.
More information about Jay Huling and his free e-zine The Huling Letter is available at www.jayhuling.com where visitors can request his free CD "How to Write Simple Sales Letters That Get Results Every Time."