Cool New Digital Marketing Partnership with HRP Group Limited

Online, December 5, 2013 (Newswire.com) - Metalfrog Studios Limited and HRP Holdings Group are delighted to announce a new digital marketing partnership, with contracts signed this afternoon.

HRP Holdings is a Group engaged in the sale of refrigeration and air conditioning equipment with their Head Office based in Rougham, near Bury St. Edmunds, Suffolk. HRP has thirteen Service Centres throughout the UK and has a Sales Office in Ireland. HRP is a recognised leading specialist wholesaler to the RAC industry in the UK but has recently expanded its area of operation to provide heating engineers, plumbers and electricians with both bespoke and accredited training courses in the growing area of heat pump products.

The new partnership will involve many different aspects of digital marketing, including the design and development of a new, custom built web platform which will enable e-commerce transactions, brochure websites, apps, and email marketing to all work in tandem. This will be focused on delivering more traffic and ultimately more business to the various divisions of the HRP Holdings Group.

When asked to comment on this new digital marketing partnership, and why she chose Metalfrog Studios Limited to collaborate, Group Managing Director, Mandy Pilgrim, commented: "In recognising the changing dynamics of the refrigeration and air conditioning market as well as the way in which our customers wish to trade and receive information, Metalfrog are a solution driven digital marketing business that I am confident will provide HRP with an innovative and informative web presence. HRP is excited to be introducing a forward looking web based platform to its customers to provide ease of access to technical information, product catalogues, online course booking, marketing and e-commerce transactions across the Group".

Metalfrog Studios Limited has been trading for 6 years from its offices in Norwich, Norfolk. It employs 11 full time members of staff, whose skills include web design, web development, search engine marketing, mobile application development, email marketing, graphic design, and other digital marketing services.

The team in house carries out all work. Metalfrog Studios Limited is a Norfolk Future 50 business, and counts amongst its clients Ryman Group Chairman, Theo Paphitis, and retail outlet GAME as well as the NHS.

Metalfrog Studios Limited, headed by Managing Director Chris Wheeler, has an enviable reputation for service, creativity, responsiveness, and no little amount of common sense when it comes to delivering business for its wide and varied client base.

On the relationship with HRP, Chris Wheeler commented: "Metalfrog Studios Limited is delighted to be embarking upon this digital marketing adventure with HRP. We have worked on smaller projects with the Group for the past year, and clearly Mandy and I have not only a great commercial awareness of how to proactively move the business forward, but also we jointly recognise that HRP Group, up until now, has been very focused on the delivery via traditional media - which has proved to be important in the past, but is taking more of a back seat as it modernises and streamlines its business. Our job is to proactively deliver a future-proof set of tools, which will bring more visitors to the various websites, more awareness through social media, and more information through apps and email marketing."

"We look forward to a long and mutually beneficial business relationship with Mandy and her colleagues".