Chicken Republic Records Progress in Upgrade of Outlets Nationwide


Chicken Republic, a world class Quick Service Restaurant (QSR) and proudly Nigerian brand, has recorded remarkable progress in the upgrade of its outlets across the country.

Lagos (I-Newswire) December 16, 2013 - The project, which involves a total internal and external make-over of all Chicken Republic's outlets nationwide, was initiated in a bid to give its teeming customers a whole new brand experience.

The exercise has so far been completed in numerous chicken outlets including Lekki Phase 1; Chevron Axis of Lekki; Adeola Odeku, Victoria Island; Awolowo Road, Ikoyi and Coker Road, Ilupeju, all in Lagos. Also wearing the new look are outlets at Aminu Kano Crescent and Adetokunboh Ademola Crescent Wuse II, in the Federal Capital Territory (FCT).

Explaining the reason behind the massive renovations, Mr. Deji Akinyanju, Managing Director and Chief Executive Officer of Chicken Republic, said it is was in response to consumer feedback for a modern and fresh ambiance.

He said: "The renovations are our way of responding to the desires of our teeming and enlightened customers across the country and beyond. Our aim is to offer them more contemporary restaurant environments that are welcoming and comfortable. This way, our customers can sit back and relax as they enjoy our soulfully spiced chicken".

He expressed optimism that the massive renovations will give the brand a competitive edge in the QSR industry.

On her part, Mrs. Susan Rotimi, Head Marketing & PR, said the renovations were in line with the brand's policy of constantly raising the standards in the industry.

She said: "As a world class modern African brand, we realise the importance of constantly raising quality and standards in order to improve customer brand experience across all touch points."

Mrs. Rotimi further disclosed that the company is already recording increased sales in the revamped outlets. According to her the renovations will continue in the new year, until all the existing outlets are fully covered.

Chicken Republic is the fastest growing chicken QSR in West-Africa and the leading chicken Quick Service Restaurant (QSR) in Nigeria, with 65 stores across Nigeria and in Ghana. The business is also embarking on an aggressive franchising model and product innovation drive as part of its expansion plans.






About Mediacraft Associates Ltd

Mediacraft Associates is Nigeria's leading full-service Public Relations and Integrated Brand Commu   More..nications Consultancy engaged in the delivery of customized and cost-effective professional services to a select, discerning clientele.Less..

Contact Information

Mediacraft Associates Ltd
John Ehiguese
27A, Ramat Crescent, Ogudu GRA, Ojota, Lagos.
23401
Phone : 08033010074

Published in:

Other > Announce

Published On:

December 16, 2013

Print Release:

Print Release

If you have questions regarding information in this press release contact the company listed above. I-Newswire.com is a press release service and not the author of this press release.The information that is on or available through this site is for informational purposes only and speaks only as of the particular date or dates of that information. As some companies and PR Agencies submit their press releases once per week,month or quarter, make sure to check the official company website for accurate release dates as our site displays the I-Newswire.com press release distribution date only.We do not guarantee the accuracy or completeness of information on or available through this site, and we are not responsible for or omissions in that information or for actions taken in reliance on that information.


Related Releases

Snowy Owl Inn To Host 30th Anniversary Of The Killer Bees Bicycle Ride
The Snowy Owl Inn is once again playing host to participants in the annual "Killer Bee ride" taking place April 26th to April 27th. This Ride is a 130-mile, two-day trek from Concord, NH to Waterville Valley (April 26), and back to Concord (April 27

Creative Birthday Ideas and More!7 Great 40th Birthday Ideas
40th birthday is one of those birthdays which is always marked down as 'special'. The saying goes 'life begins at 40' so need to mark it with some killer creative birthday ideas.

Over the Top Over the Hill 40th Birthday Party
40th birthdays are fondly celebrated with sarcasm and jokes in American culture. They are a milestone in the lives of both men and women signifying that their best years may have already come and gone...in a joking manner of course.

Celebrating a 40th Birthday Party
A person's 40th birthday is considered as a very important milestone in one's life. As the saying goes "life starts at 40" and many celebrants want their 40th birthday to be an unforgettable and extra ordinary event.

Choosing 40th Birthday Party Favors
The 40th birthday is one of the most celebrated events in our culture today. There are many aspects to throwing a great party, one of which is selecting party favors for guests. Here are some party favor ideas, as well as things to think about