With its users collectively saving more than £2 million cashback last December, TopCashback is preparing for a bumper Christmas as more shoppers than ever are set to return online this year
Debenhams, Next, Groupon, Zavvi, Marks & Spencer and Tesco were amongst TopCashback's top online retailers last Christmas, and are expected to be favourites again for 2012. With the majority of Britons believing that the best deals are online, more consumers than ever are expected to start their Christmas shopping on 'Mega Monday', landing on 3 December this year, in the calm of their homes, sitting comfortably in front of their computer screens.
With the benefits of no crowds, long queues or mad dashes to grab the season's hottest toy, online shopping during the festive season has experienced enormous growth over the last couple of years. £7.9 billion was spent online during December 2011, a record index score which saw a 16.5% year-on-year growth . This year, Vista Europe is predicting that Mega Monday will be the UK's biggest online shopping day in history .
As an increasing number of Britons become savvier to combat recession woes, more are discovering new ways to cut the cost of purchases. One of the best saving phenomena to hit the UK is cashback websites. When consumers are scouring the web for Christmas gifts, often snapping up goods at cheaper prices, cashback users receive the added bonus of earning money while they shop. Members of TopCashback, the UK's most generous free cashback site, collectively saved more than £20 million through it during 2011. As savings are based on a percentage of what you spend, shoppers are set to gain the most from cashback sites when buying gifts online at Christmas.
Natasha-Rachel Smith, Consumer Affairs Expert for TopCashback (www.topcashback.co.uk), said: "With Christmas now only a month away, the nation's furiously pulling out its wallets and purses to lavish billions of pounds on fun and celebrations. Yet gone are the days when battling through the high street and shopping centre crowds were the only ways to do your Christmas shopping. The online arena is becoming a bigger contender for purchases year-after-year as people embrace its 24/7 convenience, do-it-in-your-pyjamas ease and excellent value.
"Cashback and other discounts exclusive to internet shopping have been instrumental in attracting more shoppers than ever to the online marketplace. We understand that consumers will be seeking the very best savings this Christmas, and using our site is another way for people to make the money they spend stretch further. Whether it's for presents, decorations, Christmas cards or the turkey dinner and all the trimmings, there are ample savings to be made by checking TopCashback before you spend."
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For information on TopCashback.co.uk, interviews, comments, consumer spending patterns insight and case studies, please contact email@example.com or call Natasha-Rachel Smith or Lindsey Casey on 020 3489 6464.