Bringing 2D Characters Into The 3rd Dimension, LAPPG Hosts A Presentation About New Technology Used

Los Angeles (I-Newswire) August 30, 2011 - The Los Angeles Post Production Group (www.lappg.com), a leading professional organization in Hollywood’s digital media industry, welcomes Sony Pictures Imageworks’ Digital Effects Supervisor Daniel Kramer on September 21st at 5pm at the DV Expo at the Pasadena Convention Center.

Kramer, who supervised the digital effects for “The Smurfs” will offer attendees the rare opportunity to hear first-hand how Papa Smurf, Brainy Smurf and Smurfette were brought to life by discussing 2D to 3D character design challenges, look development features, animation, on-set data acquisition and a new physically based lighting pipeline specifically developed for the project.

According to Kramer, this new technology significantly reduced lighting setup time allowing his department to finish shots faster and spend more time on improving the quality of the Smurfs’ digital image.

“This will be a great opportunity to get a behind the scenes look at how these animated characters are created,” explained LAPPG Founder Woody Woodhall, CAS who will be presenting “Post Sound for Digital Content Creators: What You Need to Know to Make Your Project Sound As Good As It Looks” earlier that day at the DVE Center Stage at 12:30pm.

To attend these free special events you must register to receive a free floor pass at http://www.elandregistration.com/r/?51-LAPPG and use code LAPPG. More information regarding the Los Angeles Post Production Group can be found at www.LAPPG.com.

Digital Video Expo is the premier destination for content creation professionals. The fall conference program is all about education: intensive, involved, immersive sessions. Each of the day-long sessions will give you an in-depth education, whether you want to learn about building your own postproduction studio, color correcting your projects, NLE comparison shopping, and so much more.

The will be offering hands-on software training classes from the pros at Weynand including Apple Final Cut Pro X, Adobe CS 5.5, Avid Media Composer 5 and Apple Motion 5. Weynand has developed a special one-day hands-on seminar that focuses on translating your current FCP skills into the new FCP X.

More information is available at www.lappg.com.


# # #

About Los Angeles Post Production Group:
The Los Angeles Post Production Group (LAPPG) is a professional organization for those with an interest or passion for digital filmmaking and the post-production finishing process. The group was founded in 2008 and hosts monthly meetings with the industry’s leading experts, professionals and companies. It is a thriving, creative and supportive networking community for members in Los Angeles and around the world.

Company Contact Information
Los Angeles Post Production Group
Wendy Woodhall
1158 26th Street #272
90403
Phone : 310-392-8280