B2B Soft Adds to the Acclaim at Metro PCS Dealer Appreciation Event

Online, July 13, 2011 (Newswire.com) - On this year's summer solstice, Metro PCS gave its dealers a pat on the back for an auspicious start to 2011 with a Dealer Appreciation Evening at Caesar's Hotel and Casino in Atlantic City, NJ. As the company continues its 4GLTE service rollout across the nation, it's seen a 28% increase in its subscriber base for the first quarter of 2011 vs. 2010, and a 21% increase over the preceding twelve month period. Its Wireless for All philosophy, with unlimited talk, text and web, with all-in pricing seems to be ringing loudly with consumers.

As a valued Metro PCS vendor, B2B Soft was invited to attend an evening filled with acclaim and merriment. The event was a welcome chance for the B2B Soft team to connect with premiere Metro PCS dealers, sales teams, and company executives and help celebrate and express their appreciation and admiration for a stunning start to the year.

The appreciation flowed in both directions as Metro PCS dealers lauded B2B Soft's Wireless Standard for being an instrumental part of some of that success. Wireless Standard, the industry's premiere Retail Management Platform, is currently used by more than 50% of MetroPCS's Indirect Dealers and is making a sales difference in more than 4,000 wireless retail outlets nationwide.

The modular and customizable platform has helped Metro PCS dealers offer a superior customer service experience by making everything from handset selection to device protection a breeze, while streamlining and automating the inventory and reconciliation processes.

"We were pleased to be a part of the appreciation event," says Alex Kogan, B2B Soft's Director of Sales. "We fully support Metro PCS and their dealers. Wireless Standard gives them a comprehensive solution, from strategic integrations to enhanced Business Intelligence tools. We're proud to provide them with a platform that expressly fits their needs and is contributing to their success."

About B2B Soft
B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at www.b2bsoft.com

About Wireless Standard
B2B Soft's flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit www.wirelessstandard.com

About MetroPCS Communications, Inc.
Dallas-based MetroPCS Communications, Inc. (NYSE: PCS) is a provider of unlimited wireless communications service for a flat-rate with no annual contract. MetroPCS is the fifth largest facilities-based wireless carrier in the United States based on number of subscribers served. With Metro USA, MetroPCS customers can use their services in areas throughout the United States covering a population of over 280 million people. As of December 31, 2010, MetroPCS had over 8.1 million subscribers. For more information please visit www.metropcs.com.
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