A 'Toast' To Each Facebook Fan

On December 1st the fraternity "Glanzenburger" will personally drink a toast to everybody who likes their Facebook page and then publish the video.

Zurich (I-Newswire) October 2, 2012 - Many weird campaigns have already been launched on Facebook. A small Swiss village for example printed the avatars of its facebook fans and published them on the wall of its city hall. The campaign ended when the whole building was covered in portraits of facebook fans from all around the world.

Now the student association “Glanzenburger” from Zurich, Switzerland, launched a new initiative: On December 1st they will personally drink a "Prosit!" (a toast) to everybody who likes their Facebook page and then publish the video on their YouTube channel. Currently there are 730 people and groups who like their page, but if the campaign continues to be such a raving success, they will be drinking many toasts to their likers and probably need some help from other students.

At least the beer supply should not become a problem. A local brewery from Appenzell, Switzerland will provide up to 150 liters of their delicious dark "Quoellfrisch" beer.

The facebook page of the fraternity can be found here: http://www.facebook.com/glanzenburger

An a promotion video explainst their campaign:
http://youtu.be/Cp4WiNJh-Ok


A huge success in the first 2 weeks

In the last 7 days the campaign started to attracted fans from all around the world and the promotion video was watched more than 2000 times in less than 4 days on youtube. In the first two weeks of the campaign the fraternities Facebook fan count climbed from 140 to over 700.

The story was published in Switzerlands most important free newspaper "20minuten" and broadcasted by a well known swiss radio network in its morning show.